期刊名称：Revista de Dialectología y Tradiciones Populares
印刷版ISSN：1988-8457
出版年度：2010
卷号：65
期号：2
页码：427-444
DOI：10.3989/rdtp.2010.14
语种：Spanish
出版社：Consejo Superior de Investigaciones Científicas
摘要：In this article we analyze the effects that, as seen through the written press, the arrival of H1N1 had on certain affective behaviors in society. After the spread of H1N1, health authorities recommended maintaining physical distance in social settings and, among other measures, advised against kissing. At first, this show of affection became a victim of the pandemic, especially in certain activities and rituals. However, once the media impact of swine flu had subsided, kissing recovered its habitual place and frequency, demonstrating that customs which are socially and culturally entrenched are resistant to change.
关键词：Swine Flu;Greetings;Kisses;Popular Traditions;Mass Media;Gripe A;Saludo;Beso;Tradiciones populares;Medios de comunicación
