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  • 标题:ESTUDIOS DE CASO SOBRE LA GESTIÓN DEL CONOCIMIENTO EN CUATRO ORGANIZACIONES COLOMBIANAS LÍDERES EN PENETRACIÓN DE MERCADO
  • 本地全文:下载
  • 作者:María de los Ángeles Briceño Moreno ; César Augusto Bernal Torres
  • 期刊名称:Estudios Gerenciales
  • 印刷版ISSN:0123-5923
  • 出版年度:2010
  • 卷号:26
  • 期号:117
  • 页码:173-196
  • 语种:Spanish
  • 出版社:Universidad Icesi
  • 摘要:This article discusses several case studies of knowledge management and shows that there is a high degree of consistency between this concept and the organizational approach to knowledge management. It also demonstrates, however, that there is a significant difference in the relevance given to the constituent variables of management at each organization. This is a very important aspect to consider in designing, implementing, and evaluating any program in this field. These results were obtained from an investigation conducted in two phases. The first phase deals with a theoretical review of the concept of and approaches to knowledge management, and the second phase is related to the work in the field, which involved interviewing 10 managers and conducting surveys among 525 individuals from four leading organizations in market share penetration in the manufacturing and service sectors based in Bogota, Colombia.
  • 其他摘要:This article discusses several case studies of knowledge management and shows that there is a high degree of consistency between this concept and the organizational approach to knowledge management. It also demonstrates, however, that there is a significant difference in the relevance given to the constituent variables of management at each organization. This is a very important aspect to consider in designing, implementing, and evaluating any program in this field. These results were obtained from an investigation conducted in two phases. The first phase deals with a theoretical review of the concept of and approaches to knowledge management, and the second phase is related to the work in the field, which involved interviewing 10 managers and conducting surveys among 525 individuals from four leading organizations in market share penetration in the manufacturing and service sectors based in Bogota, Colombia.
  • 关键词:Knowledge management;competitiveness;competitive strategy;competitive resources;ESTRATEGIA COMPETITIVA;COMPETITIVIDAD;GESTION DEL CONOCIMIENTO;Gestão de conhecimento, competitividade, estratégia competitiva e recurso estratégico
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