出版社:Servicio de Publicaciones de la Universidad Complutense
摘要:This work tries to analyze whether economic information in newspapers is perceived as a credible source for individuals to make their investment decisions considering two main aspects: they have little knowledge in this matter and they do not have many resources to invest much money in financial products. In this way, we have focused our investigation on economic behaviours of “non experts” individuals and the reasons of their decisions which are, at last, based on journalistic financial information.
其他摘要:This work tries to analyze whether economic information in newspapers is perceived as a credible source for individuals to make their investment decisions considering two main aspects: they have little knowledge in this matter and they do not have many resources to invest much money in financial products. In this way, we have focused our investigation on economic behaviours of “non experts” individuals and the reasons of their decisions which are, at last, based on journalistic financial information.
关键词:Motivación;fondos de inversión acciones;entrevistas personales;reuniones de grupo