出版社：Servicio de Publicaciones de la Universidad Complutense
摘要：The online media due to the environment, in which they operate, are constantly expanding and evolving, so it is advisable for companies that participate in the same assessment systems perceived quality according to these developments. Therefore, it is essential to complement the basic methods for measuring the perceived service quality with parameters that can gain a competitive advantage over other online media.
其他摘要：The online media due to the environment, in which they operate, are constantly expanding and evolving, so it is advisable for companies that participate in the same assessment systems perceived quality according to these developments. Therefore, it is essential to complement the basic methods for measuring the perceived service quality with parameters that can gain a competitive advantage over other online media.
关键词：online media;perceived quality;web 2.0;online journalism;cibermedios;calidad percibida;comunicación 2.0;periodismo digital
其他关键词：online media; perceived quality; web 2.0; online journalism
