首页    期刊浏览 2024年11月09日 星期六
登录注册

文章基本信息

  • 标题:PERFORMANCE ASSESSMENT ANALYSIS USING THE BALANCED SCORECARD IN PT. INDOCEMENT TUNGGAL PRAKARSA TBK
  • 本地全文:下载
  • 作者:TRI WINARNI ; Sigit Sukmono
  • 期刊名称:Diploma Program - Marketing Management
  • 出版年度:2007
  • 卷号:0
  • 期号:0
  • 语种:English
  • 出版社:Diploma Program - Marketing Management
  • 摘要:The Balanced Scorecard provides a comprehensive framework for translatingvision and strategy into an integrated set of performance measures. TheBalanced Scorecard translates mission and corporate objectives into fourperspectives, namely, financial perspective (financial), customer perspective,internal business processes, and learning and growth perspective. In this study,the authors restrict the formulation of the problem on the financial perspectives(finance), using analytical tools liquidity ratios, leverage ratios, activity ratiosand profitability ratios. The purpose of this scientific survey to measure theperformance of PT. Indocement. and to see the effectiveness of the BalancedScorecard in the company.
国家哲学社会科学文献中心版权所有