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  • 标题:ANALYSIS OF SATISFACTION WITH INPATIENTS HOSPITAL QUALITY PUBLIC SERVICES OF CIBINONG
  • 本地全文:下载
  • 作者:Avid Sundayana ; Titiek Irewati
  • 期刊名称:Diploma Program - Marketing Management
  • 出版年度:2009
  • 卷号:0
  • 期号:0
  • 语种:English
  • 出版社:Diploma Program - Marketing Management
  • 摘要:Hospital services company is one of the services sector is inseparable frommarketing management. The main purpose of the implementation of qualityassessment on hospital services is to satisfy the patient. The purpose of researchdone on Cibinong Hospital is to determine the level of patient satisfaction onquality of services provided by hospitals Cibinong Party on reliability aspects,keresponsipan, confidence, empathy, and shape form. Sampling techniques usedare non-probability sampling technique that is not based on the theory of chance,the sample selection is based on purposive sampling for sampling based on theresearch objectives. In this study the research sample is cibinong hospitalpatients hospitalized ever, samples taken 50 respondents. After the overallanalysis of results from 50 respondents can be concluded that the reliability ofthese dimensions has an average value of 125.3 (categories are not satisfied),keresponsifan dimension has an average value of 138.3 (normal category), hasaverage dimensions of beliefs average value of 140.3 (normal category), thedimensions of Empathy has an average value of 123.3 (category not satisfied),while the Tangible dimension has an average value of 142.5 (normal category).And the overall results from the fifth dimension terbut the average value of133.9 (normal category), it can be concluded that the 50 respondents who madethem consider Cibinong Hospital services classified normal or average.
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