摘要:Key Words : CONVERSION, KEROSENE, TO LPG GASABSTRACT :One of the most important factors in a business is to introduce a product for theproducer to achieve customer satisfaction. This meant that consumers get aproduct that was introduced earlier with better quality. PT. DAHLIA CAHAYAis a company engaged in the manufacture of LPG equipment accessories. In theprocess of production of PT. CAHAYA DAHLIA must introduce existingproducts to achieve customer satisfaction. Memperkenalakan productseffectively and efficiently is necessary for the company's product marketingmengoptimalka. Which aims to consumers can use LPG products are well anddo not abuse this use of LPG products for personal gain. To get a clear picture ofthe product introduction of LPG cylinders at PT. DAHLIA CAHAYA,researchers using the method on the job coaching. Based on the method on thejob coaching product introduction used by such companies is to maintainproduct quality to achieve customer satisfaction kunsumen so interested in theseproducts. Overall PT. DAHLIA CAHAYA product introduction to market theirproducts in optimal and effective way and based on the method on the jobcoaching PT. CAHAYA DAHLIA should be more aggressive in providingtraining