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  • 标题:ANALYSIS OF CUSTOMER SATISFACTION WITH THE SERVICE OF JAPANESE FAST FOOD RESTAURANT BOLOO-BOLOO BRANCH MARGONDA DEPOK
  • 本地全文:下载
  • 作者:Eva Irawati ; Lies Handrijaningsih
  • 期刊名称:Faculty of Economics
  • 出版年度:2006
  • 卷号:0
  • 期号:0
  • 语种:English
  • 出版社:Faculty of Economics
  • 摘要:At this timethe restaurant developed well enough to have had several branchesin Indonesia. Customer satisfaction is very important for producers to look andsee if consumers are satisfied or not with the service that has been provided byfast food restaurants Boloo-Boloo Japanese Fast Food and author of a literatureresearch, field research through questionnaires to 100 respondents consisting of15 questions grouped in five dimensions, namely: intangible dimensions(tangibles), dimensions of reliability (reliability), dimension of certainty(assurance), dimensions of responsiveness (responsiveness), and the dimensionsof empathy (Empathy) with 5 response options. In writing this scholarly writerssusing Chi Square analysis methods to determine how much customersatisfaction level of services provided by Boloo-Japanese Fast Food BolooMargonda Depok branch. From the results of the analysis results obtained bycalculating ? = 85.8631 larger than table ? (0,05:16) of 26.2962, so Ho rejectedand Ha diteima which means that consumers are satisfied with servicesBoloo-Boloo Japanese Fast Food
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