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  • 标题:ANALYSIS OF CUSTOMER SATISFACTION IN SERVICE BANK MAIN BRANCH OFFICE JAKARTA POST FLAG.
  • 本地全文:下载
  • 作者:IKA FITRIANI FRANSISKA BAGINDA ; MARTANI MARTANI
  • 期刊名称:Faculty of Economics
  • 出版年度:2007
  • 卷号:0
  • 期号:0
  • 语种:English
  • 出版社:Faculty of Economics
  • 摘要:Satisfied customers are an unbeatable advantage. Satisfying customers is thebest defense against a rival because of satisfied customers will remain loyal inusing bank products. Measuring the level of customer satisfaction is animportant and very beneficial for the company to evaluate its position amid thecompetition and to take appropriate managerial decisions. Bank Jasa Jakarta asone commercial bank, today is pretty tight competition with other banks infulfilling customers needs. During the author worked at the Bank Jasa Jakarta,I sometimes hear complaints submitted by bank customers, so the authors wouldlike to know how the level of customer satisfaction in terms of service, facilitiesand products.. With Ï count (2112.27824)> Ï table (9:49) which means thatHo refused and Ha is accepted, the terms of service, facilities and products isaffecting the level of customer satisfaction.
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