摘要：ABSTRACT :Balanced Scorecard is a management concept that was introduced by Robert S.Kaplan, as the development of the concept of performance measurement(measurement perfomance), which measures performance based on fourperspectives: Financial, Customer, Internal Business Processes, Learning andGrowth. The four perspectives of Balanced Scorecard offers a balanced(Balanced) between short-term goals and long term, the company's performancewill determine how authors use these data form the financial statements of theconsolidated balance sheet and income statement menegetahui relevantcompany to company financial performance and also distributing questionnairesto employees and customers to determine non-financial performance.. All thecalculations and analysis generally show that performance measurement is doneby the Balanced Scorecard can be known completely and thoroughly. Based onthe analysis of the Balanced Scorecard could be assessed the performance of PTBakrie Telecom Tbk is good enough because there is a balance between the fourperspectives contained in the Balanced Scorecard.
