摘要：Key Words : MARKETING STRATEGY, fire extinguisher PRODUCTS,PRICEABSTRACT :It can be said that every company must have a different marketing strategyalthough within same type of business. In achieving the success of a company'scorporate objective is needed indicating the target to be achieved, and to achievethose goals required a basic strategy or plan to improve the competitiveness ofthe products that we run the business can grow. The purpose of the Job TrainingReport is to obtain a clear picture of the marketing strategy of fire extinguisheron the CV. Dahlia Cahaya. Data collection methods used in the form ofobservations and interviews obtained directly from the CV. Dahlia Cahaya.Overall CV marketing strategy. Dahlia Cahaya in marketing their productseffectively enough, because based on its product strategy is different fromcompetitors. So were the way to get it, customers can come directly to thecompany's CV. Dahlia Cahaya. Prices given in accordance with the value ofcompanies that offer products, while promotional activities carried out CV.Cahaya Dahlia is giving discounts or discount, exhibitions, and training(demonstration demo).
