摘要：Customer satisfaction is one determinant of customer loyalty. If customerloyalty is formed, then the companys profitability and revenue growth will beassured. Customer satisfaction is our goal as well as a marketing tool forcorporations, if the customer was satisfied he will tell colleagues, friends orfamily about the experience and / or related service companies. And customerservice or customer satisfaction, highly correlated with creativity. Creativityenables services organizations to handle and solve problems that are or will befaced in daily business practices. Scientific Writing is entitled Analysis OfCustomer Satisfaction Restaurant Sam Mba simpler. In this analysis coveredfive dimensions of service quality determinants that influence consumers of thereliability analysis, is the ability to perform the promised services accurately andreliably. Belief is the knowledge and courtesy staff to provide trust andconfidence to our consumers for the services provided. Empathy is aprerequisite for care giving personal attention to customers. While the intangibledimension of physical appearance, equipment, personnel, and communicationsmedia in providing services. Using Cartesian diagram analysis, which showsthat from the fifth dimension, that the factors that felt very satisfying containedin Quadrant B are opened at 6:00 hours and 21:00 hours closing, deliveryservices at the time of ordering catering menu, prices offered by each cookingmenu, preparing food according to your order. Factors considered to customersis very important but there is still not satisfactory performance in Quadrant A isbeing friendly and polite waitress, taste the food.
