文章基本信息
- 标题：Brand Categorization Process for Staple Goods: Comparison between Rural and Urban Customers
- 本地全文：下载
- 作者：Manash Pratim Kashyap ; Dibyojyoti Bhattacharjee
- 期刊名称：Information Management and Business Review
- 电子版ISSN：2220-3796
- 出版年度：2011
- 卷号：2
- 期号：4
- 页码：162-172
- 出版社：International Foundation for Research and Development (IFRD)
