文章基本信息
- 标题：Effects of Deceptive Advertising on Consumer Loyalty in Telecommunication Industry of Pakistan
- 本地全文：下载
- 作者：Syed Akif Hasan ; Muhammad Imtiaz Subhani ; Ana Mateen 等
- 期刊名称：Information Management and Business Review
- 电子版ISSN：2220-3796
- 出版年度：2011
- 卷号：3
- 期号：5
- 页码：261-264
- 出版社：International Foundation for Research and Development (IFRD)
