文章基本信息
- 标题：Gender Role Portrayal in Television Advertisement: Evidence from Pakistan
- 本地全文：下载
- 作者：Abid Ali ; Raza Ali ; Dileep Kumar 等
- 期刊名称：Information Management and Business Review
- 电子版ISSN：2220-3796
- 出版年度：2012
- 卷号：4
- 期号：6
- 页码：340-351
- 出版社：International Foundation for Research and Development (IFRD)
