文章基本信息
- 标题：Impact of Perceptual Dimensions and Behavioral dimension on brand equity in Pakistan
- 本地全文：下载
- 作者：Javeria Shabbir ; Kashif Ur Rehman
- 期刊名称：Information Management and Business Review
- 电子版ISSN：2220-3796
- 出版年度：2013
- 卷号：5
- 期号：7
- 页码：347-359
- 出版社：International Foundation for Research and Development (IFRD)
