文章基本信息
- 标题:The impact of Involvement in CRM Initiative on Inter-functional Integration and Organizational Performance: Evidence from Pakistani Enterprises
- 本地全文:下载
- 作者:Muhammad Ashraf ; Asad Afzal Hamyon ; Mohammad Asif Khan 等
- 期刊名称:Information Management and Business Review
- 电子版ISSN:2220-3796
- 出版年度:2015
- 卷号:7
- 期号:1
- 页码:29-40
- 出版社:International Foundation for Research and Development (IFRD)