文章基本信息
- 标题：Perceived marketing intelligence and marketing communications tools used by rural Small, Medium and Micro Enterprise in South Africa
- 本地全文：下载
- 作者：Lawrence Mpele Lekhanya
- 期刊名称：Journal of Economics and Behavioral Studies
- 电子版ISSN：2220-6140
- 出版年度：2014
- 卷号：6
- 期号：12
- 页码：1004-1010
- 出版社：International Foundation for Research and Development (IFRD)
