摘要：The paper is devoted to the study of methodological approaches to the assessment of capitalization of construction enterprises. The main objective of the study is the development of a strategy map of the enterprise, focused on the growth of its capitalization. The analysis of typology of capitalization mechanisms of companies is presented; author's recommendations on the arrangement of the financial mechanism of the company's fundamental capitalization are given. Theoretical approaches are considered and the influence of external and internal factors on the process of increasing the value of enterprises of the construction industry is determined. The mechanisms of capitalization are revealed and systematized due to the analysis of expansion of construction enterprises. The developed strategy map allows us to graphically identify the key factors that influence the creation of a high level of capitalization.
