摘要：The purpose of this study was to verify which means of information has the most influence for the practice of physical activity among fitness centers goers. The sample consisted of 299 individuals of both genders, in the age range of 16 to 50 years old. A biosociodemographic questionnaire was used to collect data on gender, age, educational level, socioeconomic level and means of access to information. The scores obtained with this research were typed in spreadsheet and later transferred to the statistical package SPSS version 17.0 for Windows where they received statistical treatment. Of the total number of respondents, 62.2% were female; the majority were aged between 16 and 30 years (63.2%); in the most prevalent category, those were graduated at university (46.8%); and 85.3% belonged to social strata A and B. In relation to the media that most influenced them to practice physical activity, the internet ranked first (84.95%), followed by television (83.95%), newspaper (50.84%), radio (45.48%), magazines (23.08%) and others (4.35%).
关键词：Means of InformationPhysical ActivityFitness Centers
