摘要:AbstractSustainability is a concept adopted and approached in public and private organizations as a guiding principle that contributes to organizational development. However, the greatest challenge for organizations is its real implementation and the steps to be taken in this respect. At the same time, another challenge is how this sustainable development performance can be measured (for products and processes). These concepts are addressed in a competitive business environment, where differentiation and attraction of customers are among the main directions of action. In this context, the present paper presents Life cycle sustainability assessment of products in the context of competitiveness. At the end of the paper, an approach for the interpretation of the results obtained from the Life cycle sustainability assessment is presented.