摘要:AbstractThis conceptual paper attempts to established theories of human behavior in explaining the process or stages of the pro-environmental behavior spillover phenomenon. The first stage is the formation of attitude (environmental concern) and behavior during a person's involvements at workplace, explained by The Social Identity Theory and Place Attachment Theory. The second stage is where he/she feels the need to maintain behaviors consistent with the acquired attitude and norms, even while outside the workplace or at home, explained by the Theory of Cognitive Dissonance. The last stage is where the person performs environmentally friendly behavior as a responsible member of the community.
关键词:Spillover of environment friendly behavior;Social Identity Theory;Place Attachment Theory;Theory of Cognitive Dissonance