摘要：AbstractThis paper proposes to underline a factorial model which gathers all the decision factors involved in when the adolescences choose a faculty. We started from the premises that these decision factors will be grouped in two categories: reputation and pressure. Using 280 subjects, we could see that the variables involved in choosing a faculty are grouped in four factors: reputation, personal development, accessibility and pressure. The first factor, reputation, is composed in principal from brand variables and teachers. The second factor, personal development, is composed from the variables career development and passion. The third factor (accessibility) is composed from the variables fee and examination. The fourth factor (pressure) is composed from the variables parents and diploma. The total variance explanation is 75.27%.
