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  • 标题:Proposal of Model for Effective Implementation of Innovation Strategy to Business
  • 本地全文:下载
  • 作者:Štefan Hittmár ; Štefan Hittmár ; Michal Varmus
  • 期刊名称:Procedia - Social and Behavioral Sciences
  • 印刷版ISSN:1877-0428
  • 出版年度:2014
  • 卷号:109
  • 页码:1194-1198
  • DOI:10.1016/j.sbspro.2013.12.611
  • 语种:English
  • 出版社:Elsevier
  • 摘要:AbstractThe issue of implementation of innovation strategy is still little explored in practice-applied field of innovation management. In business practice are encountered more errors on the part of managers in this area, resulting in a failed implementation of innovation strategies in the business. The aim of this paper is on based detailed analysis of literature and conducted research to develop a model for effective implementation of innovation strategies in the business. This model is supported by a set of recommendations for its successful implementation.
  • 关键词:Innovation strategy;implementation;business;model
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