期刊名称：Journal of Multi Business Model Innovation and Technology
印刷版ISSN：2245-456X
电子版ISSN：2245-8832
出版年度：2013
卷号：1
期号：3
语种：English
出版社：River Publishers
摘要：The amount of literature concerning business model (BM) has increased in recent years(Zott 2010, Teece 2010, Krcmar 2011). A definition and a generic language of the BMhave been long under way. Many of the existing BM frameworks are not empirically testedbut are just BM concepts, which lead to a large variety of definitions in scholarly andpractical literature.A commonly accepted and generic language of the BM is therefore highly needed toembrace the opportunities but also challenges of business models and business modelinnovation (BMI). A commonly accepted BM language will enable the BM research totake one step further to become an accepted academic theory.The paper attempts to fill in a piece of this gap in BM literature by proposing anempirically tested framework and language of BM by answering the research question:"What are the dimensions of any business model?"This paper proposes that any business model has seven generic dimensions. The purposeof this paper is to verify and describe these dimensions. Previous BM concepts and relatedacademic frameworks are compared to these seven dimensions.A BM Cube is finally proposed as a generic framework for working with anybusiness model. The BM Cube presents a new approach and framework to BM literature.Two case studies are used to show how the BM language and the BM Cube can be used inpractice. The case study empirically documents the existence of the seven dimensions andthat the BM Cube is useable when mapping "TO BE" and "AS IS" BM's.
关键词：Business model Cube; Business; Business model; Business and Business
Model language; Business Model levels
