期刊名称：Journal of Multi Business Model Innovation and Technology
印刷版ISSN：2245-456X
电子版ISSN：2245-8832
出版年度：2012
卷号：1
期号：1
语种：English
出版社：River Publishers
摘要：This paper studies the evolution of business model (BM) innovations related to a multibusiness model framework. The paper tries to answer the research questions:What are the requirements for a multi business model innovation model (BMIM)?How should a multi business model innovation model look like?Different generations of BMIMs are initially studied in the context of laying thebaseline for how next generation multi BM Innovation model (BMIM) should look like.All generations of models are analyzed with the purpose of comparing thecharacteristics and challenges of previous generations of BMIMs.On behalf of these results and case analyses, the paper concludes by proposing aframework for a multi BMIM.
关键词：Multi business model Innovation Model; Business Model; Business Model
Innovation
