摘要:THE CATEGORY OF NATURAL SUPPLEMENTS INCLUDE A WIDE RANGE OF PRODUCTS FROM SIMPLEVITAMINS, MINERALS, VITAMIN AND MINERAL COMPLEXES TO COMPLEX FORMULAS OF SUBSTANCESWITH NUTRITIONAL OR PHYSICAL EFFECT.RELATIVELY RECENTLY INTRODUCED, THE „NATURAL SUPPLEMENT” CONCEPT BEGAN TO GROWEXPANSIVELY IN RECENT YEARS, ON THE ONE SIDE BECAUSE OF THE MEDIA DIRECTLY INVOLVED INPROMOTING THESE PRODUCTS AND ON THE OTHER SIDE BECAUSE OF THE INCREASINGLY POLLUTINGENVIRONMENT THAT CAN INDUCE A MORE PRECARIOUS STATE OF HEALTH AND A LIFE-STYLE WITHTHE SPECIFIC DAILY STRESS SINCE THE END OF THE TWENTIETH CENTURY INVOLVED IN THEINCREASED PREVALENCE OF MANY DISEASES.IN 2017, THE RENOWNED PERSISTENCE RESEARCH MARKET (PMR) ANNOUNCED A MARKET SURVEYSHOWING THAT IN 2016 THE GLOBAL NATURAL HEALTH SUPPLEMENTS MARKET VALUE WAS ABOUT 37BILLION US DOLLARS AND BY THE END OF 2024 THE FIGURE IS EXPECTED TO REACH ABOUT 70 BILLIONUS DOLLARS.