摘要：The research dynamics were focused towards a convenient and relevant thematic description of the advances and new trends in the approach of Corporate Social Responsibility (CSR) facing the new century. Two important phenomena were taken into account: the changing context of the corresponding problems, thus, the innovation of responsible answers of the organizations before those changes. It also follows diverse alternatives of organizational participation within CSR, given the numerous references and authors who, in one way or another, focus the enterprise management in order to contribute to basic factors such as the social and the environmental ones.
