摘要：In recent years the internationaltourist trend is focused on the alternative forms of tourism seeking touristservices different from the usual sea-sun model. Today, more and more peopleare visiting the thermal springs to take advantage of the therapeutic andbeneficial properties, enjoying preventive and comprehensive health treatments.Thermal tourism is of great importance for Greece, since it has a hugenumber of thermal springs rich in physicochemical character, suitable for thetreatment of various diseases that jet naturally and are not artificiallypumped. The aim of this paper is to present the basic characteristics of thethermal tourism as well as part of the results of the primary survey to thevisitors and the entrepreneurs of the thermal tourism in Greece. For the literature review, secondary survey wasconducted through the collection of tourism statistics from libraries,organizations and internet. The primary survey was conducted through two newquestionnaires addressed to the visitors who are using spa facilities and healingservices of the towns Edipsos and Methana and to the businesses which are providingthermal tourism services in Greece. The revival of the thermal spa services inglobal scale requires that our country will also take the necessarymeasurements in order the thermal tourism centers to be converted into treatmentand leisure centers offering services that respond to tourists from all theeconomic and social levels and ages throughout the year. The tourismdevelopment should move towards to the development of alternative forms oftourism, the modernization of the existing tourist accommodation and theimplementation of a special tourism marketing program.
