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文章基本信息

  • 标题:The benefits of segmentation: Evidence from a South African bank and other studies
  • 本地全文:下载
  • 作者:Douw G. Breed ; Tanja Verster
  • 期刊名称:South African Journal of Science
  • 印刷版ISSN:0038-2353
  • 电子版ISSN:1996-7489
  • 出版年度:2017
  • 卷号:113
  • 期号:9-10
  • 页码:7-7
  • DOI:10.17159/sajs.2017/20160345
  • 语种:English
  • 出版社:The Foundation for Research Development
  • 摘要:Predictive modelling is the general concept of building a model that is capable of making predictions by predictinga target variable based on various explanatory variables. Specifically in this paper, the target variable will be binary,i.e. there are only two possible outcomes.
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