文章基本信息
- 标题:Stakeholder Perceptions Regarding eCRM: A Franchise Case Study
- 本地全文:下载
- 作者:Kelley O’Reilly ; David Paper
- 期刊名称:Informing Science: The International Journal of an Emerging Transdiscipline
- 印刷版ISSN:1547-9684
- 电子版ISSN:1521-4672
- 出版年度:2009
- 卷号:12
- 页码:191-215
- DOI:10.28945/436
- 语种:English
- 出版社:Informing Science Institute