期刊名称：International Journal of Asia Digital Art and Design Association
电子版ISSN：1738-8074
出版年度：2014
卷号：18
期号：3
页码：48-58
DOI：10.20668/adada.18.3_48
语种：English
出版社：アジアデジタルアートアンドデザイン学会
摘要：Icon, an element of GUI, became essential means of effective visual communication and its importance is graduallyincreasing with the wide spread and advancement of smart ph one. Trend of such icon is changing from Skeuomorphismpresenting concreteness to minimalism presenting abstractness and simplicity. However, its performance as effective visualcommunication has not been verified yet and there is a lack of study on this s ubject. Therefore, the purpose of this studylies in verifying the concreteness and abstractness of icon design. The research on visual component of icon was conductedthrough literature review, analysis on Skeuomorphism and minimalism was conducted to rec ognize current design trend,and consideration on concreteness and abstractness of icon was carried out. Afterwards, icon design was classified intoeach form of expressions that are realistic concrete iconic abstract expression and then user survey was conducted. Thesignificance of this study lies in the fact that literatures review on the design of icon, a current hot issue, and verificat ionon its influence with division of 5 aspects including information recognition, preference, curiosity, purchase i ntention, andmemorability for each form of expression have been conducted.
