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  • 标题:Foresight and Design: New Support for Strategic Decision Making
  • 本地全文:下载
  • 作者:Joern Buehring ; Peter C. Bishop
  • 期刊名称:She Ji: The Journal of Design, Economics, and Innovation
  • 印刷版ISSN:2405-8726
  • 出版年度:2020
  • 卷号:6
  • 期号:3
  • 页码:408-432
  • DOI:10.1016/j.sheji.2020.07.002
  • 语种:English
  • 出版社:Elsevier
  • 摘要:AbstractDecision makers who plan, decide, and act to influence change need to rely on a new, emerging approach to the future in the increasingly turbulent environments they face today. After reviewing the evidence that the world has in fact changed, we introduce two emerging disciplines that have grown in response to those changes: strategic foresight as a complement to traditional, extrapolative forecasting, and strategic design as the systemic version of the more tactical product-service design. Neither replaces the traditional disciplines, but practitioners of each are able to contend with the fast moving, disruptive changes more common in this century than in the last. Both are valuable in themselves, but integrating them into design with foresight allows practitioners to handle both the changes to an organization coming from the world akainbound change, and changes which an enterprise creates itself to influence the world, akaoutbound changeor strategy. Finally, we compare the results of a traditional study from the financial services industry with one using the integrated approach.Highlights•Decision makers who plan, decide, and act to influence change need to rely on a new, emerging approach to the future in today’s increasingly turbulent environments.•Traditionally, forecasting and planning techniques were extrapolative and based on the assumption of continuity.•Professional futurists develop hypothetical scenarios to help decision makers prepare for different futures than expected ones.•Professional products and services designers develop new techniques and visualization tools that allow decision makers to envision new opportunities.•Integrating design with foresight enables decision makers to contend with changes coming from the world (inbound change) and changes the organization creates to influence the world (outbound change; strategy).
  • 关键词:Strategic foresight;Design thinking;Strategic design;Decision making;Uncertainty
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