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  • 标题:Business strategy in Bangladesh—Electric vehicle SWOT-AHP analysis: Case study
  • 本地全文:下载
  • 作者:Md. Nazmul Hasan Suman ; Fuad Ahmed Chyon ; Md. Sazol Ahmmed
  • 期刊名称:International Journal of Engineering Business Management
  • 印刷版ISSN:1847-9790
  • 电子版ISSN:1847-9790
  • 出版年度:2020
  • 卷号:12
  • DOI:10.1177/1847979020941487
  • 语种:English
  • 出版社:InTech
  • 摘要:Electric vehicle (EV) has made a revolution in the automobile industry. The largest automobile industries are moving toward this. Within the next 5–10 years, the world will shift to EVs. Bangladesh is one of the emerging countries in Asia, so it will have great market potentiality. Bangladesh will have a big opportunity for EV business. However, there are some challenges too to introduce a new business model like EV business. In this study, we have tried to analyze the market potentiality and the business strategy in Bangladesh through strengths, weaknesses, opportunities, and threats analysis and analytical hierarchy process to analyze different strategies. These strategies had a feasible solution proved by sensitivity analysis.
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