摘要:This work investigated the social construction of ebola in the Brazilian press using the Theory of Social Representations. Data were collected in the Folha de São Paulo, since the virus emergence (1976) until March 2015. We found 291 subjects analyzed by IRAMUTEQ software. The results show lexical worlds organized in speech specialist and speech no specialist. The first translates the scientific explanatory hypotheses about the Ebola virus. Already second points to the dichotomy West versus Africa. The results demonstrate that the crisis of the Ebola renews the themata of social recognition by the negative, the essentialization of the African, radical alterity, cultural hierarchy and the invisibility of the African as protagonist habile to speak of its reality.