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  • 标题:Applying the positioning phase of the digital transformationmodel in practice for SMEs: toward systematicdevelopment of digitalization
  • 本地全文:下载
  • 作者:Jukka Kääriäinen ; Olli Kuusisto ; Pasi Pussinen
  • 期刊名称:International Journal of Information Systems and Project Management
  • 印刷版ISSN:2182-7796
  • 电子版ISSN:2182-7788
  • 出版年度:2020
  • 卷号:8
  • 期号:4
  • 页码:24-43
  • DOI:10.12821/ijispm080402
  • 语种:English
  • 出版社:SciKA
  • 摘要:Digital transformation (DT) refers to the changes in ways of working and business offering caused by adoption ofdigital technologies in an organization. Small and medium-sized enterprises (SMEs) are struggling with thistransformation because of their limited resources and know-how. Thus, SMEs need practical grassroots-level help forDT that allows the companies to analyze where they stand in digitalization, and how they should proceed. This articlediscusses how SMEs can be supported in their DT by utilizing the DT model consisting of four consecutive phases forsupporting companies’ systematic development of digitalization. The article focuses on the first phase of the DT model,positioning, where company’s digitalization status is analyzed in detail, and development ideas are identified. Thepositioning phase was conducted for 19 SMEs in Northern Ostrobothnia, Finland. The results indicate that the usedprocess and tools were suitable to support SMEs for analyzing their digitalization status and identifying areas forimprovement. The DT model and piloted tools have been published as a free-of-charge ApuaDigiin.fi online service tofacilitate their widespread use in the future. In this way, public regional business development authors or researchorganizations can utilize the online service while supporting the digitalization of SMEs.
  • 关键词:digitalization;digital transformation;SME;positioning phase;digital maturity;digital transformation model
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