摘要:The Commission for Academic Libraries of the Croatian Library Association proposed the first draft of Advocacy Strategy for Academic libraries at the 38th Assembly held in Osijek 2102. The importance of academic library advocacy was a frequent topic of discussion at various professional conferences and particularly at the 11th Days of Special and Academic Libraries held in in Opatija in 2011, which prompted the Commission to outline the draft proposal. In this paper the author analyzes the long-term effects of the proposed Strategy and refers to the best practices from other library associations. The paper would also like to encourage Croatian library community to think strategically at the best mode of action at all levels.