摘要:The purpose of the study is to analyze the content of multimedia orientations of students who are real users of virtual space of the university. In the article next problems are exposed:1)new concept is ”content of multimedia orientations of students”;2)multimedia risks of stude nts;3)the methods of overcoming of multimedia rrisks; 4) the model of social and pedagogical partnership; 5)the degree of multimedia orientations of students; 6) comparison of the obtained results with the research data related to the determination of students' religious negativity, the phenomenon of which was reflected in their preferences in the selection of virtual information. The article discusses the relationship of the fourth industrial revolution and the digital economy; virtualistics and information and communication technologies; e-education and distance learning in the context of foreign and domestic scientific discourse, which allowed the introduction of new concepts in the field of professional pedagogy. Particular attention is paid to the methodological justification of cooperation between the aggregate subjects: students and teachers in the process of overcoming multimedia risks on the basis of the developed innovative model of social and pedagogical partnership in the system of higher professional education.