摘要：In recent years, the proportion of rural road fatalities in the country is gradually increasing, among which the traffic safety problems are particularly prominent in the town-rural area and the town-center area. Based on the relevant accident data in Hunan Province in recent years, the chi-square test was conducted to obtain the correlation degree between each risk factor and accident severity based on gender stratification. Then, a binary logistic model was established to obtain the significant factors that affect the accident severity in the town-rural area and the town-center area, respectively. Based on the significant factors, relevant safety improvement measures were proposed for the key areas. The results show that severe accidents were significantly related to single-vehicle factors, motorcycle factors, and intersections factors in the town-rural area. In the town-center area, severe accidents were significantly related to elderly age, single-vehicle factors, and nighttime factors. The study obtained the risk factors in key areas, which can provide a reference for the improvement of traffic safety in key areas of rural roads, to ensure the safety and sustainability of rural traffic.
