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  • 标题:Research on the Inter-Cultural Communication of Yanzhao Traditional Sports Culture under the Background of the Winter Olympics
  • 本地全文:下载
  • 作者:Huijian Wang ; Ying Huang ; Yi Yang
  • 期刊名称:Advances in Physical Education
  • 印刷版ISSN:2164-0386
  • 电子版ISSN:2164-0408
  • 出版年度:2021
  • 卷号:11
  • 期号:2
  • 页码:261-267
  • DOI:10.4236/ape.2021.112021
  • 语种:English
  • 出版社:Scientific Research Publishing
  • 摘要:Yanzhao Traditional Sports is an intangible cultural heritage with distinctive national characteristics. Taking advantage of the opportunity of the 2022 Beijing-Zhangjiakou Winter Olympics, researching the inter-cultural communication of Yanzhao traditional sports and constructing an effective communication model will help grasp the initiative of the inter-cultural communication of Yanzhao traditional sports culture and shape the image of Hebei. In order to promote inter-cultural communication of Yanzhao traditional sports culture, it is advised to construct from improving the awareness of inter-cultural communication, selection of intercultural communication content, and broaden the channels of inter-cultural communication.
  • 关键词:Inter-Cultural Communication;Yanzhao Traditional Sports Culture;Winter Olympics
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