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  • 标题:WHY MSMEs DO SOCIAL RESPONSIBILITY? A STUDY ON THE TRADITIONAL BUGIS FISHING BUSINESS IN INDONESIA
  • 本地全文:下载
  • 作者:Dahlan L. ; Triyuwono I. ; Djamhuri A.
  • 期刊名称:Russian Journal of Agricultural and Socio-Economic Sciences
  • 印刷版ISSN:2226-1184
  • 电子版ISSN:2226-1184
  • 出版年度:2020
  • 卷号:100
  • 期号:4
  • 页码:10-16
  • DOI:10.18551/rjoas.2020-04.02
  • 语种:English
  • 出版社:Russian Journal of Agricultural and Socio-Economic Sciences
  • 摘要:This study aims to uncover the motives for Social Responsibility (Makacua) actions that are implemented by traditional fishermen. Their business may be classified as Micro, Small and Medium Enterprises (MSMEs). Makacua is one of the local culture of the Bugis tribe that is still held firm from the past until now. This research site is in the fishing village of Larea-rea, Sinjai Regency, South Sulawesi. This study uses a qualitative-interpretive method with Spradley’s ethnographic approach consisting of 12 stages. Data collection uses participatory observation, interview with key informant, and documentation. The process of data analysis takes place in four stages, namely domain analysis, taxonomy, compatibility and cultural themes. The results showed that the implementation of various makacua actions by traditional fishermen in their business activities was based on three motives. First, makacua's actions reflect “good faith” (mappideceng) to establish harmonious relationships between fellow humans and the surrounding environment. Second, the existence of the makacua action signifies the life of spiritual values (maringngerrang) in the business activities of the traditional fishermen. Third, the traditional fishermen assume that makacua actions as a way to bring “full of luck” in their business activities (masempo dalle).
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