期刊名称:Annals of the University of Oradea : Economic Science
印刷版ISSN:1222-569X
电子版ISSN:1582-5450
出版年度:2016
卷号:25
期号:2
页码:163-173
语种:German
出版社:University of Oradea
摘要:For this study we used the results of a research conducted in year 2009 and we conducted a new research in this year. From the survey it was noted that the majority of companies use low-end instruments, which only offers simple querying results. In the same period the number of companies which use Microsoft Excel for data analysis have slightly increased. The interest for using data mining tools increased rather less. So, a lot of companies are suffering a lack of information, information that should help them better understand the clients and products’ behavior on the market.