期刊名称：Annals of the University of Oradea : Economic Science
印刷版ISSN：1222-569X
电子版ISSN：1582-5450
出版年度：2016
卷号：25
期号：1
页码：906-913
语种：German
出版社：University of Oradea
摘要：The present paper aims to illustrate the role that creativity holds in achieving a higher level of performance, whether we speak about micro level enterprises, small or medium sized organizations. The first part of the paper highlights theoretical aspects in defining creativity, as well as stating the main barriers that can occur, while the second part consists in a case study based on a recently drafted survey, applied on a representative sample of individuals, consisting in employees from various fields of activity.
