期刊名称：Russian Journal of Agricultural and Socio-Economic Sciences
印刷版ISSN：2226-1184
电子版ISSN：2226-1184
出版年度：2019
卷号：91
期号：7
页码：212-220
DOI：10.18551/rjoas.2019-07.24
语种：English
出版社：Russian Journal of Agricultural and Socio-Economic Sciences
摘要：The role of Corporate Social Responsibility (CSR) has become increasingly important in the current era of globalization. This was triggered by the ecosystem of company activities to create business operational sustainability amid the local community environment. The implementation of CSR must emphasize economic, social and environmental aspects based on three basic principles which include profit, people and the planet (triple bottom line). This study aims to determine the extent to which the benefits of CSR carried out by PT. Tirta Investama. This research shows whether the company does not only focus on the interests to gain profit, but also focuses on the interests of the company's external environment. The research method used is a descriptive qualitative approach through deep interview to informants related to the research question in this study. The results of the study show that PT. Tirta Investama cannot ignore the role of the company's external environment, such as social, economic and environmental conditions of the local community. Concern for the community will have a big impact on increasing company profits and will create a sustainable competitive advantage. The conclusion in this study can be stated that PT. Tirta Investama has carried out CSR activities based on the triple bottom line, but the benefits received by the community have not been maximized and have not contributed significantly to improvements in the social, economic and environmental aspects of the local community.
