标题：Psychological and pedagogical conditions for the formation of professional and communicative competence of students of an agricultural university in the study of speech disciplines (from work experience)
摘要：The definition of the concept of «communicative personality» is substantiated. It means the subject of speech, who is able to express his thoughts freely and competently, who knows the language norms, expressive means and stylistic resources of the literary language, who is able to create oral and written texts of different genres, to receive and analyze information from different sources, possessing communication technologies and the ability to use them effectively in professional and other communication situations. The definition of the concept of «professional ideal» is formulated. It implies the image of a highly qualified professional, which has developed in the mind of a student of a higher educational institution. The necessity of creating psychological and pedagogical conditions for the formation of professional and communicative competence of students of an agricultural university in the disciplines of the speech cycle has been proved. Among them are the following: the formation of the professional ideal of students as a personal, internal motivation for learning; a communicative-cognitive approach to the formation of a student's communicative personality; gradual formation of a communicative personality in the learning process.
