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文章基本信息

  • 标题:Marketing promotion strategy of liquid foundation products based on university market -Taking CHCEDO as an example
  • 本地全文:下载
  • 作者:Qi Zhang ; Xinze Li
  • 期刊名称:E3S Web of Conferences
  • 印刷版ISSN:2267-1242
  • 电子版ISSN:2267-1242
  • 出版年度:2021
  • 卷号:275
  • 页码:1-4
  • DOI:10.1051/e3sconf/202127501027
  • 语种:English
  • 出版社:EDP Sciences
  • 摘要:This article takes CHCEDO as an example to analyze the marketing promotion strategy of the foundation liquid products. From the two perspectives of industry background and market demand, we explore the marketing promotion strategy of the foundation liquid products in Colleges and universities. Finally, we summarize the academic marketing theory model of the liquid foundation products, and provide suggestions for developing the online and offline marketing of the powder liquid industry enterprises in Colleges and universities.
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