摘要:Population is the key object of public policy, as it forms the demographic potential, without which the development of either a country or the world economy as a whole is impossible. The study of the location of the population, the number of labour resources, sex and age structure are important government tasks, the proper implementation of which forms the potential of the population. The aim of the article is to estimate the demographic potential of Voronezh Oblast. To achieve the goal the methods of statistical analysis were used, namely: grouping, relative, average, and index methods. Results. A comprehensive assessment of the demographic potential of the region has been made. The study will make it possible to make refined forecasts of demographic development of the region.