摘要:Abstract Exports of tertiary education services have become a growth industry for the Queensland economy. Since a policy change in 1987 from an aid to a trade approach to overseas students, fee paying overseas students have risen from a mere 5.9 per cent of all overseas students in 1987, to 89.6 per cent in 1995. Exports of tertiary education services from the Queensland economy now rival wool and wheat in importance. A number of marketing and policy issues arise in the context of further change in the services sector of the Queensland economy.