摘要:The advent of Internet technologies has contributed to the spread of e-commerce in many countries around the world. The Russian Federation is also developing rapidly. E-commerce participants are not individual organizations and enterprises. Currently, in all areas in which it is possible, business entities seek to use the options of distribution of goods and services to expand their activities. The activity of citizens in the field of e-commerce is increasing. Research shows high growth rates for ecommerce worldwide. The stable positive dynamics of the industry attracts more and more new participants focused on innovative solutions and new forms of business. The relevance of the topic is due to the need to analyze the trends in the development of commerce and determine its prospects in Russia.