摘要：The article studies the transformation of the role of digital services in the retail trade in the context of the economic crisis that started in 2020. The subject of the research is digitalization of retail trade services. The study aims to identify the trends in the retail digital services development in the context of the economic crisis as well as to identify the priorities of their development in the near future. Research methods used in the scope of the study include the following ones: retrospective analysis, comparison, grouping, and synthesis. The main results of the study.
